Introduction
A-Line Striping, Inc. (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at www.alinestripinginc.com (the “Site”) or use our parking lot striping, sealcoating, and related pavement maintenance services.
By using our Site or services, you consent to the data practices described in this policy. If you do not agree, please discontinue use of the Site.
Information We Collect
Personal Data
When you request a quote, submit our contact form, or communicate with us, we may collect personally identifiable information, including:
- Name
- Email address
- Phone number
- Mailing address
- Business name
- Project details and service requirements
Automatically Collected Information
When you access our Site, we automatically collect certain technical information, including:
- IP address
- Browser type and version
- Operating system
- Referring URL
- Pages viewed and time spent on pages
- Date and time of access
- Device type and screen resolution
Analytics & Advertising
We use the following third-party analytics and advertising services to understand how visitors interact with our Site:
Google Analytics 4 (GA4)
We use Google Analytics 4, a web analytics service provided by Google LLC, to collect anonymized usage data. GA4 uses cookies and similar technologies to track page views, session duration, traffic sources, and user interactions. Data is processed by Google in accordance with their Privacy Policy. You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on.
Google Ads Conversion Tracking
We use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns. This service places cookies on your device when you interact with our ads to determine whether you subsequently visited our Site or completed an action. Google processes this data in accordance with their privacy policy.
Vercel Analytics & Speed Insights
Our Site is hosted on Vercel, and we use Vercel Analytics and Vercel Speed Insights to monitor website performance and page load times. Vercel Analytics collects anonymized, privacy-friendly visitor data without using cookies. Vercel Speed Insights collects anonymized performance metrics. For details, see Vercel's Analytics Privacy Policy.
How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and provide service quotes
- Schedule, coordinate, and complete service requests
- Send you project updates and relevant service information
- Analyze website traffic and usage patterns to improve our Site
- Measure the effectiveness of our advertising campaigns
- Monitor website performance and troubleshoot technical issues
- Comply with applicable laws and legal obligations
Third-Party Service Providers
We use the following third-party services that may process your data on our behalf:
- Web3Forms — processes contact form submissions. Your name, email, phone number, and message content are transmitted to Web3Forms for delivery to us. See their privacy policy.
- Google LLC — provides analytics (GA4) and advertising (Google Ads) services as described above.
- Vercel Inc. — hosts our website and provides analytics and performance monitoring services.
These providers are authorized to use your information only as necessary to provide services to us and are contractually obligated to protect your data.
Disclosure of Your Information
We do not sell, trade, or rent your personal information to third parties. We may disclose your information in the following circumstances:
- Service providers listed in Section 6 above, solely to perform services on our behalf
- Professional advisors such as attorneys and accountants, as necessary for business operations
- Legal requirements when required by law, regulation, legal process, or governmental request
- Business transfers in connection with a merger, acquisition, or sale of assets, in which case your information may be transferred as a business asset
Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected:
- Contact form submissions: retained for the duration of our business relationship plus two (2) years
- Service records: retained for seven (7) years to comply with tax and business record requirements
- Analytics data: retained per Google's default retention settings (14 months for GA4)
- Cookies: retained per the durations listed in Section 4 above
Security of Your Information
We implement appropriate technical and organizational security measures to protect your personal information, including encrypted data transmission (HTTPS/TLS), secure hosting infrastructure, and access controls.
However, no method of electronic transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee its absolute security.
Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal data:
- Access: request a copy of the personal data we hold about you
- Correction: request correction of inaccurate or incomplete data
- Deletion: request deletion of your personal data, subject to legal retention obligations
- Opt out: opt out of marketing communications at any time
- Withdraw consent: withdraw consent for data processing where consent is the legal basis
To exercise any of these rights, contact us using the information in Section 14 below. We will respond to your request within thirty (30) days.
Children's Privacy
Our Site and services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately and we will take steps to delete it.
Do Not Track
Some browsers include a “Do Not Track” (DNT) feature that signals to websites that you do not wish to be tracked. Because there is no uniform standard for interpreting DNT signals, our Site does not currently respond to DNT browser signals. However, you can manage tracking through cookie settings and the opt-out tools described in Sections 3 and 4 above.
Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices, technologies, or legal requirements. When we make changes, we will revise the “Last Updated” date at the top of this page. We encourage you to review this policy regularly. Your continued use of the Site after changes are posted constitutes acceptance of the updated policy.
Contact Us
If you have questions or concerns about this Privacy Policy or our data practices, please contact us:
- Phone: (901) 335-8772
- Address: 6585 Wallace Lane, Horn Lake, MS 38637
Questions About Your Privacy?
We take your privacy seriously. Contact us if you have any questions about how we handle your information.